Babette Ten Haken

Contact Babette
  • Home
  • Programs
    • Keynote Presentations
    • Breakouts & Workshops
    • Coaching & Facilitation
  • Blog
  • About Babette
    • Testimonials
    • Honors & Awards
  • Contact Me!
You are here: Home / Customer Experience, Success, Loyalty, Retention / Trust Builds Business Collaboration

Trust Builds Business Collaboration

September 26, 2013 by Babette Ten Haken Leave a Comment

Trust is the structural underpinning of business collaboration. Our customers put their trust in us daily. They are confident Trustwe have their backs. They believe in the core collaborative competencies we bring to their business tables, whether these are technical, engineering, marketing, sales, finance, you name it. No matter whether you are the CEO of a startup or the Owner of an established small business.

Business collaboration  boils down to having trust in one’s colleagues. Our value propositions rarely mention the word “trust.” Yet when we confidently deliver these phrases to investors and prospects, trust should be implicit in our message.

Do you lead your business development and business collaboration from a position of trust?

Fluctuations in the global economy and business ecosystem require that Owners put their trust in someone who is firmly at the helm of business development. Can you confidently negotiate these rough waters, steering towards the horizon? Are you the go-to person for business collaboration for your customers? Within your organization?

Ultimately, your customers and funders are investing in you. They are investing from a position of trust and confidence in you.

Lead from a position of trust, when you build a solid platform of business collaboration. You gradually become the physical embodiment of this trust: the value that your products, services, platforms or disruptive technologies represent to the marketplace.

Business collaboration based on trust allows you to anticipate and overcome buyer skepticism. There is no opportunity for decision makers to tell you “So What?” when you lead from a position of trust, as well.

Leading business collaboration from a position of trust obligates you to always do your best and to advocate on behalf of your customers and colleagues. Value is implicit from this trust-based springboard.

In the best of all possible worlds, leading business collaboration from a position of trust would be the status quo. You and I know this is hardly the case.

That’s why it’s a differentiator.

There’s nothing artificial or manipulative when you lead business collaboration from a position of trust. In making a series of agreements with yourself, and asking for a series of commitments from your customers, you are doing nothing short of leading from your heart.

Babette N. Ten Haken, Founder & President of Sales Aerobics for Engineers®, LLC, brings entrepreneurial mojo and business- and revenue-producing collaboration and communication tools to small and mid-sized businesses and startups.

 

Enjoy this post? Please share it!

Share on TwitterShare on FacebookShare on LinkedInShare on EmailShare on Reddit

Filed Under: Customer Experience, Success, Loyalty, Retention, Human Capital & Industrial IoT Workforce, Professional Development Tagged With: business collaboration, business development, small business, startup, trust

About Babette Ten Haken

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Hire Babette to speak at your next conference or corporate meeting.

https://youtu.be/Yf-h80O_QZ4
Sign up to receive posts via email
Please wait...
Please enter all required fields Click to hide
Correct invalid entries Click to hide
No spam, ever. Promise. Powered by FeedBlitz
SalesProCentral
Customer Experience Update

Categories

  • Collaboration And Convergence
  • Customer Experience, Success, Loyalty, Retention
  • Human Capital & Industrial IoT Workforce
  • Professional Development
  • Trending Book Reviews
  • Uncategorized

Recent Posts

  • Will Your Professional Core Capabilities Actually Limit Your Value?
  • If It Is Not Fun Then Why Keep Doing It?
  • 3 Blog Posts To Professionally Reboot Yourself
  • How Are You Investing Emotional Energy On Clients?
  • Are Your Clients Prioritizing Absolutely Everything?

Archives

Revenue-Generating Problem Solving | Professional Innovation | Collaborative Leadership | Keynotes, Workshops, Facilitation Learn more....

Contact Babette
Sign up to receive posts via email
Please wait...
Please enter all required fields Click to hide
Correct invalid entries Click to hide
No spam, ever. Promise. Powered by FeedBlitz

Recent Posts

Will Your Professional Core Capabilities Actually Limit Your Value?

If It Is Not Fun Then Why Keep Doing It?

3 Blog Posts To Professionally Reboot Yourself

Follow Us!

Follow Us on FacebookFollow Us on TwitterFollow Us on LinkedInFollow Us on Instagram

Privacy Policy

Change Catalyst | Revenue-Generating Problem Solving | Professional Innovation | Collaborative Leadership | Keynotes, Workshops, Facilitation
Sales Aerobics for Engineers®, All Rights Reserved 2022 ©
By continuing to browse the site you are agreeing to our use of cookies