Some manufacturing plants have “smartened up” while others remain behind-the-times and are resisting the need to move away from what seems to have worked before.
Which category does your organization fall into?
Industrial IoT sales strategy takes what your organization already does very well, and upgrades and updates it so that you are relentlessly focused on one outcome. That outcome is continuously providing better and better customer experience for customer success and customer retention.
In order to create better and better customer experience, your equipment must continuously become better and better throughout its lifecycle. Your products, services, training and updates/upgrades also become better and better.
Is your manufacturing organization poised for an industrial IoT sales strategy that encompasses all manner of “better and better”?
This month we took a deep dive into what customers expect when working with smart sales organizations who serve smart manufacturing plants.
We will continue our journey, because the successful outcome of an industrial IoT sales strategy is customer retention. I hope you enjoy reading these blog posts as much as I enjoyed the challenge of creating them for you!
- Upgrade Your #CustomerRetention DNA Already, Will You?
- Recalibrating Tech #Workforce Hiring DNA for What’s Next
- Upgrade Team DNA for Better and Better #Business Outcomes
- Targeting Transactional #CustomerExperience or Long Term #Strategy?
- Post Sale Team #VoC and #IoT #CustomerRetention
- Leverage Team Masters for #CustomerRetention
- Different Professional Perspectives create #IIoT Opportunities
- Smart #Manufacturing Plant Strategy tests Organizational Dynamics
- Cultural #Collaboration for #IIot Decision Making
- Slaughterhouse Questions and #CustomerDiscovery
- Capital Equipment #CustomerRetention #Strategy leverages #IT Alliances
Babette Ten Haken writes, speaks and coaches about customer success for customer retention. She traverses the interface between human capital strategy for hiring and developing collaborative technical and non-technical teams. She serves manufacturing, IT and engineering intensive companies. Babette’s playbook of technical / non-technical collaboration hacks, Do YOU Mean Business? is available on Amazon.