How do you leverage your remarkable workforce stories? First, these stories provide non-traditional ways of acquiring new customers. Also, these stories retain existing ones. Then, these stories attract new employees. In addition, workforce stories retain existing employees because the stories you tell are the stories they help you create.
Sure, you have an employee appreciation day. And, most certainly, employees enjoy being acknowledged. However, how do you take the momentum of one day a year and leverage its value all year long?
Voice of the Employee storytelling explores the ways you reinforce, on a daily basis, how each employee contributes to remarkable workforce stories.
Consider that most of your employees, perhaps including you, do not perceive themselves as “remarkable” in any sense of the word. Because, within your organization’s culture, being remarkable is a description reserved for “other employees, ” those with certain job titles, pay grades, levels of education and even generations.
However, when everyone gains an equal voice around the storytelling table, untapped human capital value emerges. The simple act of creating role equity through storytelling can produce workplace revelations. As a result, those employees who dominate take a step back. Now, they share the spotlight with those who hide themselves, and their value, in departmental silos. There’s a conversation and a story to discover there.
In addition, employees gain greater understanding of how their functional roles generate value, when connected to everyone else’s, in delivering remarkable client-focused solutions. This co-discovery can be a big idea for employees who perceive themselves as the most important person in the workplace. Because co-creating strategic business value is not a solo act (and it never was).
Also, employees involved in pre-sale customer acquisition activities now meet employees responsible for client success and client retention. Perhaps for the first time. As a result, remarkable workforce stories poke holes in departmental value silos. When that happens, you have the opportunity to create an entire workforce of revenue-generators.
Consider the business stories you tell. Do you ever mention how your remarkable workforce is your most important strategic business asset? Have you ever considered your workforce in this manner?
Perhaps the most remarkable workforce stories you do not tell are the ones you completely overlook. How about discovering hidden pockets of knowledge and value, hiding right in front of you, waiting to be discovered? Together.
Babette Ten Haken’s One Millimeter Mindset® Storytelling for STEM Professionals and Left Brain Thinkers speaking programs leverage purpose-driven human capital value through storytelling. Leverage remarkable stories to acquire and retain successful employees and clients. Babette’s playbook of communication tools and methods, Do YOU Mean Business? is available on Amazon.com. Babette’s speaker profile appears on this website as well as on the espeakers platform. Contact Babette here.
Image source: Adobe Stock