Determine the clarity of virtual context before and during virtual meetings. So you tee up these meetings to create greater attendee participation and engagement. And create unanticipated, positive attendee experiences, as well.
Are you overlooking this professional opportunity by merely recreating traditional meetings using your virtual platform of choice?
Finding clarity of virtual context elevates the quality of customer experience for attendees.
Seriously, why do people attend your virtual event in the first place? Be honest: with yourself and attendees. What outcome do you and they anticipate receiving from that virtual meeting?
Let’s say your attendees’ context is that they receive continuing education credits by signing up for and attending that virtual meeting. Can you differentiate your virtual meeting style and content? So you move attendees from being comfortable, passive spectators into active, engaged participants? Consequently, attendees receive more value than they anticipate. And, that virtual experience and their professional outcome differentiates your virtual meeting and your own professional credibility.
Or, let’s say your own virtual context for the presentation is passively collecting attendee emails. Like you “usually do” so you can pitch and sell attendees, post-meeting. Consider that outcome is exactly what attendees expect you to do. Not only that. They expect you to passively and virtually deliver one of your standard, pre-packaged presentations. Where you power through a 12-point font slide deck which they will not pay attention to for more than the first 7-10 minutes before they drop off the call. Which is what they usually do. How can you differentiate yourself and your virtual meeting by learning a more engaging and active presentational style and format? And also, cut slide deck length by 60% in the process.
Establishing clarity of virtual context during virtual meetings involves the quality of engagement, as well as content, provided by both presenter and attendees.
Creating memorable virtual experiences during meetings is a mutual and shared virtual activity. Not you doing your thing, virtually, on your side of the computer screen. And attendees doing their thing, virtually, on their side of the screen.
Ready to become more engaging, active and leverage storytelling into your virtual meeting formats and presentation styles? You just may have time on your hands these days. So contact me here. Your professional opportunities reside in the outcomes and experiences you and attendees co-create together. One millimeter at a time.
My in-person and virtually-delivered One Millimeter Mindset™ storytelling programs translate across communication disconnects between people and professional disciplines. Build trust as you optimize strategic business and human capital value in your organizations. Get everyone to where they need to go. Together. One millimeter at a time. I am a member of SME, ASQ, SHRM and the National Speakers Association. My playbook of communication tools and methods, Do YOU Mean Business? is available on Amazon.com.
Image source: Adobe Stock.