What’s your least favorite task? Ah, the dreaded “P” word: PROSPECTING. If you’re in business for yourself or work for small to mid-sized companies, you probably wear multiple hats. You do the engineering but are also responsible for developing new business for your company. Without new business coming in, you might not have all that… [Continue Reading]
Are You creating a Sales Funnel or an RFQ Mill? Part One
There are no Discrete problems for people with an Eagle’s Eye View
Productive sales aerobics for engineers provides you with an eagle’s eye view of your customer base. This perspective also helps you shed habits which make your interactions with others less-than-engaging and therefore, less sought-after. It’s not about the folks you work with “getting it.” It’s about your getting it! With an eagle’s eye view, you… [Continue Reading]
What’s your standard sales operating speed?
Is it getting frustrating trying to get your current customers to make a decision? Depending on your business segment, getting your current customers to commit to a renewal contract or a new project is an on-again, off-again proposition. It’s like they are prudent to the point of madness, driving in the real slow lane of the… [Continue Reading]
Don’t kid yourself, nobody "gets" what you do.
There are no less than 85 engineering disciplines currently listed on Wikipedia. Differentiating yourself is up to you. Because no one understands how you think, your training, the tools you use to problem solve, cause-and-effect relationships you see that they simply miss, or why and how you use statistics so comfortably. Which isn’t a bad place to be, at… [Continue Reading]
Are you an order taker or an innovator?
Sales isn’t another “s” word. When done correctly, and underpinned by engineering expertise, an engineer is the critical customer touchpoint to winning business for his or her organization or individual business venture. An engineer who combines sales, marketing, quality and manufacturing operations perspectives – and can translate into return on investment – brings value to any table…. [Continue Reading]
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