Last night I gave a talk about social networking to the local chapter of the American Society for Quality. It was so well-received I decided to post it. As engineers are outsized, downsized and forced into a sales function within their companies, it’s important to understand how social networking can establish your Personal Brand. While… [Continue Reading]
Introduction to Social Networking for Technical and Engineering Professionals
Are You creating a Sales Funnel or an RFQ Mill? Part One
What’s your least favorite task? Ah, the dreaded “P” word: PROSPECTING. If you’re in business for yourself or work for small to mid-sized companies, you probably wear multiple hats. You do the engineering but are also responsible for developing new business for your company. Without new business coming in, you might not have all that… [Continue Reading]
Consulting or just acting like a Big Shot Consultant?
Are you actually consulting or simply acting like a big shot consultant? Faking it until you make it is never a great strategy without competency. True story here. I had lunch with a friend of mine about a month ago. While we were eating, it was difficult to avoid overhearing the loud conversation in the next… [Continue Reading]
There are no Discrete problems for people with an Eagle’s Eye View
Productive sales aerobics for engineers provides you with an eagle’s eye view of your customer base. This perspective also helps you shed habits which make your interactions with others less-than-engaging and therefore, less sought-after. It’s not about the folks you work with “getting it.” It’s about your getting it! With an eagle’s eye view, you… [Continue Reading]
Don’t kid yourself, nobody "gets" what you do.
There are no less than 85 engineering disciplines currently listed on Wikipedia. Differentiating yourself is up to you. Because no one understands how you think, your training, the tools you use to problem solve, cause-and-effect relationships you see that they simply miss, or why and how you use statistics so comfortably. Which isn’t a bad place to be, at… [Continue Reading]
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