Babette Ten Haken

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Do You Mean Business?

Do YOU Mean Business? Front Book Cover

Today’s global marketplace brings success to individuals and companies able to collaborate and operate in cross-functional teams.

Purchasing in bulk? Contact me directly. Receive a discounted price on multiple copy orders.

Yet many engineers and business development professionals operate in silos, missing opportunities for personal advancement and revenue generation.

The primary barrier: they don’t speak the same language.

THE SALES-ENGINEERING DISCONNECT IS OVER …. OR AT LEAST IT CAN BE

In Do YOU Mean Business? Technical/Non-Technical Collaboration, Business Development and YOU, Babette Ten Haken, Founder & President of Sales Aerobics for Engineers®, shows you how to:

  • Liberate yourself from the status quo of discipline-driven mindsets;
  • Develop the ability to simultaneously translate technical as well as non-technical information to colleagues and customers; and
  • Understand how your functional role – not your job description – allows you to positively impact business development, even if you are a technical expert. 

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Hire Babette to speak at your next conference or corporate meeting.

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