Well, are you really listening and responding to your customers’ voice? Think about it. After all, it is one narrative to tell people you listen to your customers’ voice. However, realistically, you just wait for an opportunity to interject your own agenda into the conversation. Alternately, it is a completely different narrative when you listen,… [Continue Reading]
Are You Really Listening and Responding To Your Customers’ Voice?
Who Are Your Business Case Heroes And Heroines?
Who are the business case heroes and heroines you leverage when working with colleagues and clients? Consider that every business case you create includes a cast of characters you either include or exclude. Possibly because you never even considered these people as part of your story. Or, if there is going to be a hero… [Continue Reading]
Telling Stories Clients Need to Hear instead of Want to Hear.
The stories clients need to hear are about the stuff they need to know. So we get to where we need to go. Together. One millimeter at a time. Are you playing it safe, altering your business and use cases, and your HR and design team stories? So you dance around topics which should be… [Continue Reading]
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