What is the worst word to use in strategic business storytelling? Think about it, but not for long. Because the answer should be obvious. The most frequently overused word in strategic business storytelling is “I.” Or, a form of “I” such as “me” or “we” if you are referring to your own company. First, count… [Continue Reading]
The Worst Word to Use in Strategic Business Storytelling
Uncomfortable Business Stories are Client Retention Stories
Do you tell uncomfortable business stories to your clients and colleagues? Or, do you prefer comfortable stories, where clients always hear how your products and services will live up to their expectations? And everyone always lives happily ever-after? Also, when you tell these preferable, comfortable, and predictable, stories, what are you thinking to yourself? Are… [Continue Reading]
Develop Storytelling Confidence to avoid Shapeshifting Stories
Do you have storytelling confidence? You know, telling stories consistently, time after time. And, telling the stories in which you are professionally invested. When you take those actions, you move away from describing someone else’s stories, as a third-party narrative. Think about it. Which type of stories do you currently tell to potential clients and… [Continue Reading]
Become Comfortable being Professionally Uncomfortable
Today, let’s you and I have a chat about why it’s important for some of you to become comfortable being professionally uncomfortable. Think about it. Are you comfortable being professionally uncomfortable, or not? Regardless of your professional discipline, your level of education or your current job function, you either crave comfort or target discomfort, in… [Continue Reading]
Change Mindset Strategy urges Colleagues One Millimeter Forward
Developing a change mindset strategy begins with your own attitudes, behaviors and habits. After all, Change is a Big Idea. First, you have a nagging sense you can be doing better, professionally. So, you discover a different way of looking at things. Next, you start paying more attention to the attitudes, behaviors and habits of… [Continue Reading]
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