At the beginning of each day, ask yourself these two questions to create more value for colleagues and clients. First, how do you create value during each meeting and customer touchpoint: written, verbally, visually, and experientially? Second, how dependent are you on professional jargon to communicate your professional value to others? If you target creating… [Continue Reading]
Create More Value by Speaking Less Professional Jargon
Everyone Is An Internal Client Of Everyone Else. Who Are Yours?
If everyone is an internal client of everyone else in your organization, then who are your customers? Each time I ask this question at speaking engagements, workshops or coaching sessions, attendees engage in a flurry of activity. First, they create top-of-mind lists of internal clientele they serve. Next, we conduct the forensic portion of this… [Continue Reading]
Fixing What People Buy because Clients are not Sold What They Need?
Today, let’s ideate together. Take a deep breath. Relax. Let’s innovate. What happens to your revenue stream when employees stop fixing what people buy? Because clients are not sold what they really need. When internal teams actively drive revenue? Instead of serving as order-takers buried in departments traditionally perceived as cost-centers. Because by now, you… [Continue Reading]
3 Reasons Clients feel Abandoned doing Business with You
There are 3 reasons clients feel abandoned doing business with you. Seriously, there’s nothing like the euphoria of winning a new client! Starting a new project! Creating a new design! What an adrenaline rush for both you and your client. And then, what happens next…. From that client’s perspective? Are you consistently monitoring mission-critical client… [Continue Reading]
Create a Flexible Client Retention Strategy as Clients Pivot
Quite an adventure, isn’t it, sailing through the pandemic storm, together? Each week brings a new requirement on how to combine emotion, engagement, courage, and critical thinking skills. So we get to where we need to go, together. One millimeter at a time. Each week feels different, has its own theme, doesn’t it? As I… [Continue Reading]
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