Is your cupcake sprinkles storytelling strategy convincing clients to do business with you? The purpose storytelling serves is more than business garnish. Do you simply throw various business scenarios over the wall, at marketing and public relations professionals? The same way you always have done? Are you leaving your company’s storytelling in their capable hands,… [Continue Reading]
Does Cupcake Sprinkles Storytelling convince Clients? Part 1
3 Ways reacting does not make You Professionally Relevant
How professionally relevant are you? In the eyes of co-workers, colleagues, investors, stakeholders and clients? Most often, the story of your professional relevance showcases the story of how proactive and anticipatory you are to the voiced, and unvoiced, needs of everyone you serve. So, how would you rate yourself, in terms of professional relevance? Are… [Continue Reading]
Leverage Tell Me More Storytelling instead of So What Storytelling
Tell Me More Storytelling skills result in customers, investors, colleagues, and even your grandmother, asking you to tell them more. About yourself, your career, products, services, solutions, travels, conflicts and even your dreams. Alternatively, are the stories you tell leaving listeners wondering just what the purpose of your story is, in the first place? Tell… [Continue Reading]
Why Your Professional Speak creates Biased Listeners
Do you depend on professional speak to make you appear credible to listeners? You know, discipline-specific terminology or buzz words which often comprise over 50% of professional conversations. If so, you assume the people listening to you, either in person or virtually, are impressed with your command of discipline-specific words. And that, once impressed, you… [Continue Reading]
3 Ways Client Feedback catalyzes improved Team Communication
When does your team find out about client feedback? Constantly? Only when there is a negative issue? Or, four times a year: coinciding with results from quarterly customer satisfaction surveys? And then what happens? Do you point fingers at each other and play the blame game? Let’s do something about these dynamics. Because you and… [Continue Reading]
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