Storytelling outcomes influence post-sale customer expectations about long-term experiences with products, services and solutions. In addition, the stories you tell impact investor, customer, and co-worker expectations of how it is going to be: working with you, yourself. Is there an experience gap between pre-sale promises and post-sale customer and co-worker experiences? Consider the length of… [Continue Reading]
Storytelling Outcomes influence Post Sale Customer Expectations
Why Your Professional Speak creates Biased Listeners
Do you depend on professional speak to make you appear credible to listeners? You know, discipline-specific terminology or buzz words which often comprise over 50% of professional conversations. If so, you assume the people listening to you, either in person or virtually, are impressed with your command of discipline-specific words. And that, once impressed, you… [Continue Reading]
3 Ways Client Feedback catalyzes improved Team Communication
When does your team find out about client feedback? Constantly? Only when there is a negative issue? Or, four times a year: coinciding with results from quarterly customer satisfaction surveys? And then what happens? Do you point fingers at each other and play the blame game? Let’s do something about these dynamics. Because you and… [Continue Reading]
Are You creating an impactful Customer Retention Team?
What does it take to create an impactful customer retention team? First, is there a tried and true process or recipe to follow? Next, is this team full of people from across the organization and lots of different disciplines? Alternatively, do the people on the team reside in a few, traditional and specific departmental silos?… [Continue Reading]
Why Toxic Professional Stories involve Another Story Too
Leadership through storytelling takes another look at your toxic professional stories. You know, the ones you bury, because you associate these stories not only with personal and professional embarrassment and humiliation. But also, with toxic workplace environments. Often, you move on: from toxic colleagues, workplaces and stories. However, you remain good and stuck in these… [Continue Reading]
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