When companies adopt a cupcake storytelling strategy, clients can dismiss the stories you tell as unimportant and insignificant: to them. Lovely little snacks instead of a substantial, relevant and valuable meal: to them. As business leaders, do you tell only half the story that needs to be told? Because you ignore or dismiss the importance… [Continue Reading]
Cupcake Storytelling Strategy is not a Client Snack, Part 2
4 Blog Posts on Developing Workforce Value through Storytelling
How do you rate your success in developing workforce value? Have you ever considered the value of storytelling as part of your workforce development strategy? Storytelling is a great way to poke holes in silos of value, which often hide out throughout organizations. When our co-created stories help the workforce better appreciate how what they… [Continue Reading]
Why telling Your STEM Story makes Everyone Uncomfortable
How comfortable are you telling your STEM story? During startup pitches, meeting presentations, conference gatherings? Even telling your Grandmother “what you do” when you are home from university for the holidays? The STEM acronym describes individuals engaged in Science, Technology, Engineering and Mathematics pursuits. Are you a STEM professional? Do you work with, or sell… [Continue Reading]
Pockets of Tribal Storytelling are Key to Workforce Development
Tribal storytelling is alive and well within your workforce. Often, the best stories in your organization are hidden away, deep within departments. Yet, these stories often are told by nameless, faceless employees who remember the way it was. Then again, these storytellers understand the way it is, today. And, they know how to make things… [Continue Reading]
Are You Lecturing Your Story or telling Compelling Stories?
Are you telling compelling stories or relying on lecturing your story to get your point across? Let’s face it, about the last thing STEM professionals and left brain thinkers want to do is tell a story. Why? First, because the very notion of storytelling makes STEM professionals and left brain thinkers uncomfortable. After all, the… [Continue Reading]
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