Are complex story details in the stories you tell falling short of getting your point across to colleagues, investors and clients? As a result, the decision you ask them to make is lost in the details you spiel at them. This is not exactly the storytelling outcome you desire, is it? Consider these four reasons… [Continue Reading]
4 Ways Complex Story Details do not catalyze Decision Making
Uncomfortable Business Stories are Client Retention Stories
Do you tell uncomfortable business stories to your clients and colleagues? Or, do you prefer comfortable stories, where clients always hear how your products and services will live up to their expectations? And everyone always lives happily ever-after? Also, when you tell these preferable, comfortable, and predictable, stories, what are you thinking to yourself? Are… [Continue Reading]
Create an Invitational Business Story for Client Retention
An invitational business story welcomes clients. You invite them to become part of your organization’s world. And, the focus is way beyond the short-term gain of closing a contract. How impactful and inviting is the business story you tell, today? First, invitational stories generate a sense of community. Next, these stories change client perception. Customers… [Continue Reading]
Does Your HR Engagement Strategy include Storytelling?
Which employee segments does your HR engagement strategy best-serve? And, in serving these higher-performing employees, does your strategy marginalize, exclude or intimidate other employees? Consider the impact of storytelling on connecting employees across the organization. What happens when employees connect their “what I do” stories to the story of “what everyone else does?” The stories… [Continue Reading]
When Company Culture creates Limited Professional Stories
When company culture creates limited professional stories, employee experience is not as positive as it could be. At least, for employees who want to grow beyond their current roles. Consider whether some employees can take on more responsibility. Next, assess whether their current roles provide those opportunities. Then, evaluate whether their employee success hinges on… [Continue Reading]
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