Really? The idea of a left brain thinker, or STEM colleague, running your next sales team meeting probably is one of your biggest nightmares. Mostly because you avoid working directly with the STEM colleagues and left brain thinkers in your organization. As a result, your stories are not connected to one another. Of course, you… [Continue Reading]
Why Left Brain Thinkers should run your next Sales Team Meeting
2 ways Customer Skepticism erodes Customer Confidence
When your story is all about customer skepticism, then prospective customers do not do business with you. Because, for starters, they compare stories with your former customers. If you want to perpetuate customer skepticism, instead of customer confidence and repeat business, here are two sure-fire ways to achieve this outcome. If you want to change… [Continue Reading]
Update and upgrade by taking a STEM or Left Brain Colleague to coffee!
Once a week, take a STEM or Left Brain Colleague to coffee! Yes, I am not crazy. I have not lost my marbles. Oh, and if you are reading this post, and happen to be one of those STEM or Left Brain professionals, you know what your mission is. Find a non-technical, non-STEM colleague and… [Continue Reading]
Why Professional Terminology gets in Your Way Professionally
Ever consider that the professional terminology you use can get in your way, professionally? Over the course of your career, the words you use to communicate with professional peers creates your future habits. You have a signature set of behaviors and mannerisms which lead you to make assumptions: about others. Planning your next corporate or… [Continue Reading]
The Customer Experience Glass remains at Half Capacity
A customer experience glass exists for your organization or association. How would your customers or members describe it? Most groups I speak to rely on a traditional 5-point customer satisfaction rating scale to keep them going in the right direction. Yet, as a planning tool, this scale falls short of delivering the insight and direction… [Continue Reading]
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