Revenue generation is everyone’s collaborative responsibility, regardless of whether it is stated or not in your job description. Are you engaged in revenue generation or cost containment in your current professional role? Instead of either-or, let’s transform your role into yes-and. Are you going back into traditional professional roles which separate people by how they… [Continue Reading]
Revenue Generation is Everyone’s Collaborative Responsibility
5 Questions for Q4 Sales Shortfalls
Sale shortfall or sales windfall? What’s in your business cards this year? If you are a small enterprise or business, fourth quarter is especially too late to clean up your sales shortfalls from Q1-3. You “should be” looking ahead, through your business windshield, at how you will implement your 2015 customer acquisition (aka “sales”) strategy. Instead, you… [Continue Reading]
Social Influence and Business Development
The interrelationship between social influence and social selling reminds me of how internet marketing programs once were regarded by business owners. These programs were dismissed as the necessary “fluff”, “sprinkles on the cupcake” or business garnish a company had to indulge in to look “good”. The perceived value of these programs was siloed from the… [Continue Reading]
Expanding your Business?
Expanding your business into new markets can drive increased revenue. However, you may want to look before you leap into industry verticals and markets that appear to make tantalizing targets for your company’s capabilities. Most of us are very good at quite a lot of things. The problem arises with deciding just what aspect of… [Continue Reading]
3 Tips for Business Development Success
Revenue generation is part of everyone’s job functionality, no matter whether you work in a business development function for an engineering service company, sell technical solutions, or are part of the technical team for that company. Everyone you know is a extra set of business development hands for lead identification, business development, project management, and execution. Have… [Continue Reading]
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