Babette Ten Haken

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You are here: Home / Archives for sales success

Why avoiding Story Context derails Sales Decision Making

September 16, 2019 by Babette Ten Haken Leave a Comment

Story context is a critical element to creating compelling stories. Stories which convince people to buy whatever it is you sell – and buy more than once from you. And, stories which inspire people, like you, to move one millimeter beyond legacy mindset, habits and behaviors. You know the saying: “The devil’s in the details”?… [Continue Reading]

Filed Under: Collaboration And Convergence, Customer Experience, Success, Loyalty, Retention Tagged With: collaboration, complex sales, customer experience, customer retention, customer success, engineering professionals, Industry 4.0, Industry40, IoT, manufacturing, meeting professionals, project management professionals, Quality Professionals, sales, sales engineers, sales success, STEM storytelling, storytelling keynote speaker, technical professionals

4 Reasons why Your First Sales VP isn’t the right hire

June 24, 2014 by Babette Ten Haken Leave a Comment

The first Sales VP you hire is a critical move for your startup or small business.  This hire, when done correctly, can mean acquiring your first customers as well as your next 25 customers. What’s so great about reaching 25 customers? That’s when it’s time to scale your company and move to the next business… [Continue Reading]

Filed Under: Human Capital & Industrial IoT Workforce, Professional Development Tagged With: sales people, sales success, Sales VP, small business, startup, value proposition

Business Collaboration Success – Just Keep Swimming

August 29, 2013 by Babette Ten Haken Leave a Comment

Successful business collaboration involves a lot of persistence, often in the face of seemingly uninterested customers, team members and investors for your startups. How do you motivate yourself to sustain your business collaboration efforts, even when you have “one of those days?” Last weekend, I watched one of my favorite Disney films, Finding Nemo®. Yes,… [Continue Reading]

Filed Under: Customer Experience, Success, Loyalty, Retention, Human Capital & Industrial IoT Workforce, Professional Development Tagged With: business collaboration, collaboration tools, entrepreneurs, sales success, startups, teams, technical outcomes

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