Moving your stories into the Very Compelling Storytelling category is a scary proposition, isn’t it? Sort of like standing in rush-hour traffic during a polar vortex. Very compelling storytelling moves you the biggest one millimeter beyond your storytelling comfort level as you can move. Because the most compelling stories are about how you embrace both… [Continue Reading]
Very Compelling Storytelling embraces Risk and Opportunity
Why hide the Authentic You from Your Professional Stories?
When your Authentic You is not part of the professional stories you tell, your stories are less-than-believable. As a result, the folks listening to your stories are left with no conclusion and one question: SO WHAT? Because instead of authenticity, you tell: Products and services, features and benefits stories. You tell traditional-sounding, buying-and-selling or STEM-based… [Continue Reading]
Happy Holidays and a Joyous, Prosperous and Peaceful New Year!
Wishing you the Happiest of Holidays and a Joyful, Prosperous and Peaceful New Year! I am tremendously grateful to each of you for your readership, shared insights and support in our journey together this past year. We moved more than a few millimeters beyond our collective professional comfort areas. Journeying into what initially were uncharted… [Continue Reading]
Compelling Client Stories are We Stories not Me Stories
We Stories create the most compelling client stories. The next time you are client-facing, pay attention to how many times you say the word “I.” Or even use the term “we,” but really refer to your internal team of “we”, instead of your client or client’s team of “we.” When our clients cannot discover themselves… [Continue Reading]
Uncomfortable Business Stories are Client Retention Stories
Do you tell uncomfortable business stories to your clients and colleagues? Or, do you prefer comfortable stories, where clients always hear how your products and services will live up to their expectations? And everyone always lives happily ever-after? Also, when you tell these preferable, comfortable, and predictable, stories, what are you thinking to yourself? Are… [Continue Reading]
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