Which employee segments does your HR engagement strategy best-serve? And, in serving these higher-performing employees, does your strategy marginalize, exclude or intimidate other employees? Consider the impact of storytelling on connecting employees across the organization. What happens when employees connect their “what I do” stories to the story of “what everyone else does?” The stories… [Continue Reading]
Does Your HR Engagement Strategy include Storytelling?
Are You a Professionally Engaging or Observational Storyteller?
An observational storyteller lives in the third-person narrative. Overall, they maintain a clinical perspective on whatever it is that they are storytelling about. Think about it. All of us have heard our fair share of observational storytellers. Our first experiences are courtesy of our elementary school teachers. As a result, our professional goals often are… [Continue Reading]
Why So-What Stories are just Tactical Professional Tools
The So-What stories we tell simply leave colleagues, stakeholders, partners and clients flat. At the conclusion of our story, they ask themselves (and you): So-What is the significance of your story to my professional life? So-What is the value of your story to my own professional context? And, So-What do you expect me to do… [Continue Reading]
Retain Clients Who crave the Storytelling Experiences You Create
When you create storytelling experiences your clients crave, your professional relationships move beyond transacting business. Instead, your relationships become transformational for you both. How do you get from where you are now, with your storytelling experiences, to where you need to go? Build your business based on retaining clients who are fully co-invested in the… [Continue Reading]
Develop Storytelling Confidence to avoid Shapeshifting Stories
Do you have storytelling confidence? You know, telling stories consistently, time after time. And, telling the stories in which you are professionally invested. When you take those actions, you move away from describing someone else’s stories, as a third-party narrative. Think about it. Which type of stories do you currently tell to potential clients and… [Continue Reading]
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