When you tell data-driven “Me” stories, you become short-sighted about the outcomes that decision makers look for when deciding to fund, invest and buy. Are the stories you tell well-balanced or out-of-sync with the stories people are listening for? As STEM professionals and left-brain thinkers, we take pride in being the smartest people in the… [Continue Reading]
Do Your Data-Driven “Me” Stories Intimidate rather than Engage?
Are You Professionally Story-Curious or just plain Disconnected?
Becoming professionally story-curious develops those all-important critical-listening skills. Regardless of your professional discipline. Also, those critical-listening skills are important to fine-tuning your overall critical-thinking skills. So, recall what happens when another professional tells a story. Do you lean in, and become curious about what’s next? Or, do you tune out and turn off? Either because… [Continue Reading]
Retain Clients Who crave the Storytelling Experiences You Create
When you create storytelling experiences your clients crave, your professional relationships move beyond transacting business. Instead, your relationships become transformational for you both. How do you get from where you are now, with your storytelling experiences, to where you need to go? Build your business based on retaining clients who are fully co-invested in the… [Continue Reading]
Develop Storytelling Confidence to avoid Shapeshifting Stories
Do you have storytelling confidence? You know, telling stories consistently, time after time. And, telling the stories in which you are professionally invested. When you take those actions, you move away from describing someone else’s stories, as a third-party narrative. Think about it. Which type of stories do you currently tell to potential clients and… [Continue Reading]
Purpose-Driven Stories move beyond Quotas and KPIs
Telling purpose-driven stories engages strategic partners and clients. Because these stories do not sound like the quota- and KPI-driven stories they hear from other professionals. Even when these professionals are their own internal colleagues. Now, you may not feel that your functional role involves telling stories. Yet, think again. Do you engage in any type… [Continue Reading]
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